| Income Statement | 2026-03-31 | 2025-12-31 | 2025-09-30 | 2025-06-30 |
|---|---|---|---|---|
| Revenue | 1,985,191 | 2,290,671 | 1,877,518 | 2,842,596 |
| Cost of goods sold | 2,379,236 | 2,548,334 | 2,075,288 | 2,873,969 |
| Gross margin | -394,045 | -257,663 | -197,770 | -31,373 |
| Compensation expense-Officer | NaN | NaN | NaN | 0 |
| Consulting/payroll and other costs | 1,081,869 | 794,908 | 739,334 | 973,753 |
| Compensation expense-Director | NaN | NaN | 164,063 | 164,063 |
| Compensation expense officers deferred comp related party | 62,500 | 39,062 | NaN | NaN |
| Rental expense, warehousing, outlet expense | 45,688 | 34,487 | 39,742 | 48,253 |
| Product development costs | 5,506 | -823,393 | 160,209 | 648,357 |
| Marketing and brand development costs | 1,259,798 | 2,226,909 | 739,976 | 970,806 |
| Administrative and other | 1,169,182 | 1,248,920 | 1,602,039 | 1,324,575 |
| Depreciation and amortization expense | 124,484 | 139,001 | 37,038 | 37,100 |
| Total operating expenses | 3,749,027 | 3,659,894 | 3,482,401 | 4,166,907 |
| Operating loss | -4,143,072 | -3,917,557 | -3,680,171 | -4,198,280 |
| Interest expense | 1,345,882 | 1,043,986 | 329,231 | 430,183 |
| Interest income | 131 | 324 | 147 | 855 |
| Other income | 6,500 | -3,733 | NaN | 0 |
| Loss on debt extinguishment | -903,573 | -434,214 | -1,213,772 | -11,817,991 |
| Remeasurement and loss on settlement of liabilities | -455,718 | -499,097 | -7,000 | -1,692,144 |
| Net income (loss) before income tax provision | -6,841,614 | NaN | NaN | NaN |
| Gain/(loss) on sale of equipment | NaN | NaN | NaN | 0 |
| Loss on equity method investments | -12,617 | NaN | NaN | NaN |
| Net income (loss) before income tax provision | NaN | -5,898,263 | -5,230,027 | -18,137,743 |
| Net income (loss) | -6,854,231 | NaN | NaN | NaN |
| Provision for income tax | NaN | NaN | NaN | 0 |
| Less net income (loss) attributable to noncontrolling interest | -767 | NaN | NaN | NaN |
| Net income (loss) attributable to american rebel holdings, inc | -6,853,464 | -5,898,263 | -5,230,027 | -18,137,743 |
| Series e preferred stock dividends | 119,000 | NaN | NaN | NaN |
| Net income (loss) attributable to common stockholders | -6,972,464 | NaN | NaN | NaN |
| Basic EPS | -71.28 | -10,862.363 | -32.44 | -5.34 |
| Diluted EPS | -71.28 | -10,862.363 | -32.44 | -5.34 |
| Basic Average Shares | 97,816 | 543* | 161,208 | 3,398,854 |
| Diluted Average Shares | 97,816 | 543* | 161,208 | 3,398,854 |
AMERICAN REBEL HOLDINGS INC (AREB)
AMERICAN REBEL HOLDINGS INC (AREB)